SUBARU BRZ wins 2014 Best Retained Value Award

The Best Retained Value® Awards are part of our continuing efforts to highlight vehicle value for consumers. The awards recognize the brands and models that have the highest projected private party residual value five years after their launch, expressed as a percentage of their average True Market Value (TMV) during their first five months in the market (or, for vehicles introduced in November or December of 2013, through March 2014). We assume 15,000 miles driven per year. These awards are based on each carmaker's 2014 models that launched prior to the end of 2013.


Winners are chosen based on

  • Highest Projected Residual Value after five years, expressed as a percentage of “cash” True Market Value (i.e., True Market Value less applicable generally available customer cash incentives).
  • Model-level awards are based on a computation, for each qualifying model, of: (i) the average cash TMV price over the first five months (if available; minimum of three months) for such model, and (ii) the average projected five-year depreciation computed for each of the first twelve months after the launch of such model.
  • Brand-level awards are based on a computation, for each qualifying brand, of the sales-weighted averages of: (i) the cash TMV prices for the first five months (if available, minimum of three months) for all qualifying models of such brand, and (ii) the projected five-year depreciation for all qualifying models of such brand.


Model level qualifications:

  • Only model year 2014 vehicles qualify
  • Model must have been launched by 12/31/2013
  • Model must have sales in February 2014 that are not less than 20% of the average sales in that month of all models that fall in its Vehicle Type Category.
  • must have TMV data for the model for a minimum of three months
  • Brand level qualifications:
  • Each Brand must have 100,000 unit sales in calendar year 2013 Each Brand must have qualifying vehicles competing in at least four Vehicle Type Categories

For information on the brand and model award winners and a summary of the award methodology, go to



VIEW ALL 2014 SUBARU BRZ 's at Don Mealey Sport Subaru


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